I'm a concept driven creative with a sharp eye for detail and passion for crafting visuals that make people stop, and hit save and share. With experience spanning editorial styling, campaign direction, and brand marketing, I bring together creativity and strategy to transform ideas into cohesive, elevated stories across every touchpoint. 

My journey has taken me from Miami's fast paced, trend focused fashion scene, where I collaborated with leading magazines and creatives teams, to working with two Canadian retailers, shaping content that resonates with diverse audiences. From e-commerce styling to social first concepts and seasonal campaigns, I approach every project with an adaptive, forward thinking mindset. 

I believe in the power of visuals to do more than sell clothes. I believe they can define a brand's identity, spark emotion, and inspire confidence. For me, the key is balancing big picture vision with the smallest details, ensuring every frame is intentional, elevated, and unmistakably on brand.