Warehouse One - Black Friday & Cyber Monday

For Warehouse One’s Black Friday and Cyber Monday, I managed the creative from the first concept through to launch. The direction was energetic, deal driven, friendly, and bold. I worked closely with designers on the creative, managed feedback and revisions, and made sure everything came together across web, email, and social. With so many moving pieces and tight timelines, a big part of my role was keeping everything on track and ready for each launch date.