Email Marketing

For email marketing, I worked closely with designers, coordinators, and copywriters to bring each campaign from concept to launch. I managed the creative process, gave feedback and final approval, and made sure edits and revisions stayed on track. When I took over email marketing, my focus was on creating a more cohesive experience across imagery, messaging, and overall brand direction. This approach helped drive an increase in engagement and product checkouts. My role was really about keeping everything moving, making sure the team was aligned, and ensuring every email felt intentional, consistent, and on-brand.